
Sara
Design & creative directionSara led the design side, giving their shared idea its creative direction and distinctive visual expression.
Founded by Sara and James in 2021. A distinctive unisex brand, with individuality at its heart.
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OLANE was founded in London in 2021 by Sara and James, with a shared ambition: a distinctive unisex brand that gave people room to express their own style. Sara shaped the designs; James sought manufacturing partners around the world to bring them to life.
Two different roles.
One vision for the brand.

Sara led the design side, giving their shared idea its creative direction and distinctive visual expression.

James worked with manufacturers worldwide to find partners who could turn Sara's designs into clothing.
A creative vision takes shape through design and production partnerships.
Ideas, silhouettes and the details that give a piece its character.
The work of turning a design into something you can wear.
A different fit. A new combination. Your own way of making a piece yours.
